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Sunday, May 01, 2011

Canadian Made - Red River Cereal

Red River Cereal

I can remember many a morning starting the day with a steaming bowl of Red River Cereal.  This unique Canadian cereal is made from cracked wheat, cracked rye, whole and cracked flax.  It is 100% natural with not additives making it one of our hot cereals of choice even now.    I prefer it over oatmeal or cream of wheat Red River Cereal is named after the Red River Valley in Manitoba.  This wonderful Canadian cereal is not available outside of Canada although thanks to the wonders of the internet and global shopping that is changing.

The Red River Cereal company was established in Manitoba in 1924.  In 2004 is was bought by International Multifoods Corporation.  The Red River brand name is currently owned by Robin Hood Multifoods, Inc. of Markham, Ontario, a division of Smucker Foods of Canada Co.  The cereal continues to be 100% all natural.  Of interest if you notice on the box the COR 66 in a circle.  The COR number is somewhat like a factory number, a way of identifying where that product came from. 

In Canada, growers have various contracts.  For example, here some growers grow tomatoes for Heinz while others grow for Alymer.  In any given county there will be a division of the growers and who they are growing for.  A COR number is assigned  to the growers in a particular area by some companies.  Which means they can later identify the location where the produce was grown if there is ever a problem.  In this case the grains in the cereal came from the COR growers group 66.

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